WHO WE ARE

Founder & President

Harvey Friedman

Harvey Friedman, founder and president of Epicure Digital Systems, is a pioneer in digital signage technology. He created the first digital menu board in 1992.

As co-founder of World Links, an eleven-unit fast-food chain, Mr. Friedman designed a menu board using an Apple IIx computer to display the menus across four TV screens. As a former software developer, he designed the system to change menu items, prices, and promotions — making World Links the first restaurant to use digital technology for menu engineering in a store.

By 1997, World Links had grown to a nationwide chain of eleven locations. Each store had a digital menu board, all managed via modem from the head office — the first digital menu board network.

Director of Technology & Support

Michael Velasquez

Michael Velasquez, Director of Technology & Support at Epicure Digital Systems, started with the company in 2003. With a background in digital media creation, Michael brings a valuable blend of technical expertise and visual sensibility to each project.

Over the years, he has worked closely with every client to ensure their integrations operate smoothly and effectively.

Michael is dedicated to providing constructive technical support and practical solutions that help clients deliver clear, compelling menu experiences.

Epicure Digital Systems

In 2002, Mr. Friedman brought his digital menu board system to market, founding Epicure Digital Systems and launching the Epicure Digital Menu System.

As a software developer and former restaurant operator, Mr. Friedman offers a unique perspective to his food service clients; he understands their operational and marketing issues and opportunities, and speaks their language. This results in menu engineering and design solutions with innovative technologies, products and services.